We help companies solve strategic matters and legal complexity

We are entreprenuers at heart

and lawyers by training

Building a successful business means taking smart risks. At ThinkAloud, we balance risk with reward, knowing that the biggest risk is often doing nothing. We combine the entrepreneur’s strategic business focus, the startups’ sense of urgency, and the lawyer's expertise in managing risk. We believe that this blended combination enables us to help you make faster decisions and execute on strategies efficiently.

Get it right from the start

We believe that focusing on the right things (strategy) followed by doing things right (smart tactics) are crucial when building an excellent venture. ThinkAloud was founded to support great leaders with sharper analysis of upside and risk, enabling quicker progress. We offer smart risk-taking strategies and hand-on support based on your ambitions and goals.

Meet the Team

Think A Loud – Founded in Stockholm 2023.

  • “Victoria is the rare combination of a brilliant strategist and an equally strong doer. She has the ability to tune out the noise to always focus on what really matters. If she takes on a problem, you know it will be solved. 

    With her background as both lawyer and commercial exec from some of the fastest growing companies in Sweden, like Spotify, Kry and PocketLaw, she has a wide range of tools to take on any challenge.” 

    - Lise

    Read more: LinkedIn | Contact: victoria@thinkaloud.se


  • “Lise is a powerhouse – a creative entrepreneur and an exceptional leader. Her robust skill set, coupled with a passion for growth, ensures that she approaches tasks comprehensively but also with precision.

    What makes Lise standout is her relentless pursuit of knowledge. Despite our long-term collaboration, she consistently brings fresh insights and innovative ideas to the table, showcasing an impressive commitment to staying ahead.”      

    - Victoria

    Read more: LinkedIn | Contact: lise@thinkaloud.se